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Lusion launches new marketing campaign for 2010

Posted by Jana on January 20th, 2010

The "Nobody beats our prices... and gets away with it.' image used in Lusion's social networking sites campaign.

Lusion Technologies is set to launch a new marketing campaign for 2010. With a cheeky look at the funny side of web hosting, the ‘Nobody beats our prices’  campaign aims to illustrate how far Lusion Technologies is willing to go to bring consumers the lowest web hosting prices around.

The Campaigns motto is simple – ‘Nobody beats our price…and gets away with it.’ This means that the Lusion team had to come up with some innovative ideas to ensure their prices cannot be beaten. They had to reduce unnecessary costs incurred by usual marketing campaigns and pricey graphic designers and translate those savings in real savings for Lusion Technologies’ clients. Even though the savings are obvious the campaign still reinforces Lusion’s dedication to efficient customer service, innovative ideas and reliable web hosting services.

The campaign will feature Elton ‘Elty’ Tyranson, Lusion Technologies’ chameleon mascot, in several layouts illustrating the campaigns motto. The style of the advertisements can be described as naive or childlike with the usually polished, uber sleek Lusion Technologies look giving way to a more playful hand drawn interpretation. (more…)

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